Kikokotoo cha ROAS

Hesabu marejesho ya matumizi ya matangazo, faida ya matangazo na ROAS ya kutoshinda wala kushindwa kwa pambizo yako.

Hufanya kazi kwenye kivinjari chako. Faili zako hazitoki kamwe kwenye kifaa. Tazama jinsi ya kuthibitisha

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Jinsi ya kufanya

  1. 1
    Jaza visanduku

    Andika namba zako au chagua chaguo unazohitaji.

  2. 2
    Angalia matokeo

    Jibu husasishwa mara moja unapobadilisha thamani.

  3. 3
    Litumie

    Nakili matokeo au yaandike. Hakuna kinachotumwa popote.

About this tool

Enter the revenue from ads, the ad spend and your gross profit margin. The calculator shows ROAS, profit after ad spend, ROI and the break-even ROAS you need before ads make money.

What ROAS is

Return on ad spend is revenue divided by spend. A ROAS of 4 means every dollar of ads brought in four dollars of revenue. It is not profit, because costs of goods are not counted.

Break-even

Break-even ROAS is one divided by your margin. At a 40 percent margin you need 2.5 to cover ad costs. Anything above that is profit.

Example

$12,000 revenue from $3,000 of ads is a ROAS of 4.0. At a 40 percent margin the profit after ads is $1,800, an ROI of 60 percent.

Mfano uliotatuliwa

With the boxes at their starting values (Revenue from ads: 12000; Ad spend: 3000; Gross profit margin (%): 40), the tool shows: ROI on ad spend: 60.0%; Profit after ads: 1,800; Break-even ROAS: 2.50; ROAS: 4.00x. Change any box to see your own numbers. The result updates as you type, and nothing leaves your browser.

Vidokezo vya matokeo bora

Angalia kila kisanduku kabla ya kuamini matokeo, kwa sababu nambari moja isiyo sahihi hubadilisha jibu zima. Tumia nambari kamili kutoka kwenye hati ya mshahara, ankara, cheti au mkataba na uandike tarehe uliyohesabu. Viwango, vizingiti na sheria hubadilika mara kwa mara, kwa hivyo kwa kodi, ada na masuala ya kisheria chukulia matokeo kuwa makadirio na uyathibitishe na chanzo rasmi kilichotajwa kwenye ukurasa huu. Unaweza kujaribu hali nyingi unavyotaka; hakuna kinachohifadhiwa wala kutumwa na kupakia upya ukurasa husafisha visanduku.

Kwa ufupi

Weka kikokotoo hiki kwenye tovuti yako

Nakili msimbo huu ili kuonyesha kikokotoo kwenye ukurasa wako. Unajumuisha kiungo cha kurudi shobfree.com.

Maswali yanayoulizwa mara kwa mara

What is a good ROAS?

It depends on margin. Many businesses aim for 3 to 5, but the break-even figure matters more.

Is ROAS the same as ROI?

No. ROAS is revenue over spend. ROI includes costs and shows profit over spend.

What margin should I use?

Gross margin after the cost of goods, before ad spend.

Does it include other costs?

No. Add shipping, fees and overhead into your margin to be careful.

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