Kikokotoo cha CTR
Hesabu kiwango cha kubofya, kiwango cha ubadilishaji, gharama kwa kubofya na gharama kwa upataji.
Hufanya kazi kwenye kivinjari chako. Faili zako hazitoki kamwe kwenye kifaa. Tazama jinsi ya kuthibitisha
…
Jinsi ya kufanya
- 1Jaza visanduku
Andika namba zako au chagua chaguo unazohitaji.
- 2Angalia matokeo
Jibu husasishwa mara moja unapobadilisha thamani.
- 3Litumie
Nakili matokeo au yaandike. Hakuna kinachotumwa popote.
About this tool
Enter impressions, clicks, conversions and cost. The calculator shows CTR (clicks divided by impressions), conversion rate, cost per click, cost per acquisition and cost per thousand impressions.
Definitions
CTR is clicks divided by impressions. Conversion rate is conversions divided by clicks. CPC is cost divided by clicks. CPA is cost divided by conversions. CPM is cost per thousand impressions.
Example
1,250 clicks on 50,000 impressions is a 2.5 percent CTR. With 50 conversions that is a 4 percent conversion rate. On $600 of cost the CPC is $0.48 and the CPA is $12.
Benchmarks
Search ads often see 2 to 6 percent CTR, display ads below 1 percent. Compare against your own account history first.
Mfano uliotatuliwa
With the boxes at their starting values (Impressions: 50000; Clicks: 1250; Conversions: 50; Total cost: 600), the tool shows: Conversion rate: 4.00%; Cost per click: 0.48; Cost per acquisition: 12.00; Cost per 1,000 impressions: 12.00; Click-through rate: 2.50%. Change any box to see your own numbers. The result updates as you type, and nothing leaves your browser.
Vidokezo vya matokeo bora
Angalia kila kisanduku kabla ya kuamini matokeo, kwa sababu nambari moja isiyo sahihi hubadilisha jibu zima. Tumia nambari kamili kutoka kwenye hati ya mshahara, ankara, cheti au mkataba na uandike tarehe uliyohesabu. Viwango, vizingiti na sheria hubadilika mara kwa mara, kwa hivyo kwa kodi, ada na masuala ya kisheria chukulia matokeo kuwa makadirio na uyathibitishe na chanzo rasmi kilichotajwa kwenye ukurasa huu. Unaweza kujaribu hali nyingi unavyotaka; hakuna kinachohifadhiwa wala kutumwa na kupakia upya ukurasa husafisha visanduku.
Kwa ufupi
- Kategoria: Zana za kila siku
- Hufanya kazi kwenye kivinjari, bila usajili, bila kupakia.
- Taarifa unazoingiza hubaki kwenye kifaa chako.
- Inapatikana kwa Kiingereza.
- Maudhui yalikaguliwa mwisho:
Maswali yanayoulizwa mara kwa mara
What is a good CTR?
For search ads 3 to 5 percent is common. Display is often under 1 percent.
How do I improve CTR?
Sharper headlines, better targeting and relevant ad extensions or images.
What is the difference between CPC and CPA?
CPC is cost per click. CPA is cost per conversion, which includes the conversion rate.
Is conversion rate based on clicks?
Here, yes: conversions divided by clicks.